The Social Content Ideation tool is an AI-powered tool that generates strong content ideas across a variety of topics and helps create that content for specific social media networks.
With this tool, you can effortlessly brainstorm ideas and develop compelling content for your specific business.
- Just add your URL, and receive back a plan with +100 social post ideas/day, categorized by topics
- Instantly craft unique visuals for your posts that match your brand's look and feel with AI
- Edit and refine any content piece, whether generated by you or AI
Note: This tool is currently in Beta, meaning it’s available to all Semrush users for free. As we develop its full functionality, it will be available with a paid subscription, separate from the Semrush Social subscription.
Why Should You Use This AI Tool?
Struggling to come up with fresh and interesting ideas that your audience will love?
Whether you need to tailor your content for specific social networks or explore topics that will resonate most with your followers, the Social Content Ideation tool is the perfect AI tool for content ideation and content generation.
With a simple input of your website or a brief description of your business, you can instantly get hundreds of exciting content ideas. Click on your favorite, toggle with the tone of voice and post type, and quickly create an impactful post for the social media of your choosing.
You can dramatically improve how you connect with your audience and save time, removing the creative block that slows down productivity.
Social Content Ideation Features
How it works:
- Start by typing in your website domain or entering a brief description of your business and what it’s all about.
Note: Providing a brand description is recommended to get more relevant posts crafted by AI.
- The tool then analyzes your input and produces a range of ideas separated into different topics.
Want more? You can get as many ideas as you need by clicking on the “Get more ideas" button:
You can also:
- Delete suggestions or topics
- Add topics, whether manually or AI-suggested
Then, click “Generate” to write your post:
- Pick an idea from your list of topics and click “Generate.”
- From the drop-down list, choose your preferred social media (optional).
- Choose your tone of voice and specify a post type (optional).
- Receive a draft of your post.
You can also:
- Regenerate your post
- Rephrase your post
- Shorten or expand your post
- Change the tone of voice
- Change the post type
If you already have content ideas or would like to recap the information from your website, click the “Generate content” button in the top-right corner. This will allow you to create content for one of the social networks from scratch or by bringing a URL.
By selecting “Start from scratch” you can add the ideas you want to write about and let AI create a post based on the target social network, tone of voice, and type of post:
When you choose “Turn link content into text”, simply paste your URL in the pop-up window, and select what kind of post you need to generate:
If you have a Semrush Social subscription, you can send the post directly to Poster for scheduling, where you can experiment with GIFs, emojis, tags, and the AI Assistant.
Alternatively, you can also save your post for the future by clicking “Save content.” You’ll find all your saved posts in the Generated Content tab.
